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"Cold Listing" Finance Options

 Is Your Listing Not Getting the Attention It Deserves?

Every property has its story—and every seller has unique circumstances. If your home isn’t generating the interest you expected, it’s time to explore your options and make your listing stand out in today’s competitive market.

Seller-Assisted Buydowns: A Powerful Tool

Ask your local agent about seller-assisted buydowns—these can lower the buyer’s mortgage interest rate and reduce monthly payments, making your property more attractive.

Consider Seller-Financed Single Premium Mortgage Insurance

  • This is a one-time lump sum payment of mortgage insurance paid by the seller as an incentive for buyers.

  • Many buyers struggle to come up with the 20% down payment needed to avoid mortgage insurance.

  • By covering this cost upfront, you free buyers from worrying about additional monthly PMI fees, allowing them to afford more and boosting your chances of a sale.

Buydown Options Explained

  • Permanent Buydown: Seller finances discount points to lower the lifetime interest rate of the loan.

  • Temporary Buydown: Options like a 3/2/1 buydown temporarily reduce the interest rate—3% lower the first year, 2% the second, then 1% the third. This is usually a seller-financed incentive.

Smaller temporary buydowns like 2/1 or 1/0 can be financed by either the buyer or seller, adding flexibility.

Combination Mortgage Strategies

Sometimes, a structured mortgage is the best solution to avoid private mortgage insurance (PMI) or jumbo loan restrictions.

  • Example 1:
    Home price = $100,000
    Buyer down payment = 10% ($10,000)
    First mortgage = 80% ($80,000)
    Second mortgage or HELOC = 10% ($10,000)
    This avoids PMI while meeting financing needs.

  • Example 2:
    Home price = $1,000,000
    Buyer down payment = 10% ($100,000)
    First mortgage = $647,200
    Second mortgage/HELOC = $252,800
    This helps buyers navigate jumbo loan requirements.

Special Programs for Physicians

The first 10 years after earning a medical degree can be financially challenging. Luckily, there are mortgage options with:

  • No down payment needed

  • Loan amounts up to $900,000

  • No PMI requirements

Next Steps

Speak with your trusted real estate professional to learn which financing options best fit your unique situation. The right lender can make all the difference in turning your listing into a successful sale.

Would you like help connecting with lenders who specialize in these programs? Just ask—I’m here to help!

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